https://www.welytics.ai/en/usecases/ Recent content in Usecases on WeLytics.AI Hugo -- gohugo.io en Wed, 05 Jun 2019 17:45:56 +0200 https://www.welytics.ai/en/usecases/custom-usecase/ Tue, 01 Jan 2019 17:45:56 +0200 https://www.welytics.ai/en/usecases/custom-usecase/ Artificial Intelligence and the Use Case for Your Company More and more business owners are realizing that AI applications can give their business a decisive competitive advantage. But the question of how exactly AI should be used in a particular company is extremely difficult to answer. To tackle this challenge, a certain approach has proven to be particularly effective. One thing is certain: there are numerous concrete use cases for AI applications in your company as well, which together can have a positive influence on its future development. https://www.welytics.ai/en/usecases/churn-prediction/ Wed, 05 Jun 2019 17:45:56 +0200 https://www.welytics.ai/en/usecases/churn-prediction/ Churn Prediction — Optimized Customer Retention through Machine Learning Retaining customers over the long term — and as profitably as possible — is a key success factor for many companies. Machine learning not only makes it possible to predict which customers are at risk of leaving and need preventive attention; churn prediction can also automate the precisely timed placement of optimized incentives. Acquiring new customers generally involves considerably more effort than keeping existing customers over the long term. https://www.welytics.ai/en/usecases/fraud-detection/ Wed, 05 Jun 2019 17:45:56 +0200 https://www.welytics.ai/en/usecases/fraud-detection/ Fraud Detection — Fraud Prevention with Artificial Intelligence Unfortunately, fraudulent activities are commonplace in many industries — be it in healthcare, digital marketing or, for example, around credit cards. The damage this causes to the economy as a whole is enormous. Preventive measures, however, are particularly costly, not least because such activities are difficult to detect early. In addition, these measures have a high error rate, which can have a further negative impact on business. https://www.welytics.ai/en/usecases/marketing/ Wed, 05 Jun 2019 17:45:56 +0200 https://www.welytics.ai/en/usecases/marketing/ Machine Learning in Marketing — the Perfect Customer Experience Machine learning is a versatile technology that is gradually being used successfully in more and more areas. Machine learning is arguably most highly developed in digital marketing, with personalized advertising at its center. The success of this technology in marketing is due not least to the fact that internet giants such as Alphabet with its Google search engine, as well as Facebook and Amazon, have driven it forward massively. https://www.welytics.ai/en/usecases/recommendations/ Fri, 03 May 2019 17:45:56 +0200 https://www.welytics.ai/en/usecases/recommendations/ AI-Based Recommendations Recommendations are an important component of numerous successful online services. Users of platforms offering books, music, hotel and restaurant reservations or other products will already have noticed such offers — and probably made use of them, too. The fact that these recommendations are extremely reliable is due to the use of artificial intelligence to optimize them. When applied correctly, this marketing instrument has proven to be extremely efficient and can now be used by companies of almost any size.